Preclinical Webinar on January 27: Understanding FDA Preclinical Animal Study Requirements – REGISTER

Testing the potential success of a stroke alarm communication app

Person in wheelchair with walking aids, assisted by another person in blue scrubs.

The question

Our client was working on a stroke alarm communication app. The app was only a concept back then, so we only had the paper prototype to work with. The goal of the app: when a patient enters the emergency room, the app gets activated, and the right people would be warned right away, in order to enhance the door-to-treatment-time. The client wanted to know whether their app would be an added value to help a stroke patient.

The end goal

In order to really understand the value of this potential new app, we needed to understand the current way of working in the United States when a stroke patient enters the hospital. Therefore we needed to define the user requirements of the application.

Our approach

We did this by means of questioning two different focus groups in the United States. The first group consisted of emergency department (ED) physicians and neurologists. The second group consisted of ED nurses and stroke nurses. We showed them the concept and talked about the flow:

  • What do you think are the pros and cons?
  • Who influences the app the most?
  • Who gets the most benefit from the implementation of this app?
  • What has to be done differently?
  • What can be better?
  • What are the success factors that will successfully launch the app?
  • What are the disadvantages that can sabotage the app?
A picture of a diverse focus group demonstrating an aspect of NAMSA's clinical research approach

Want to learn more?

Contact Us

Our outcomes

  • Understanding of the perception of the key stakeholders in Emergency Department stakeholders on the stroke app concept.
  • Critical success factors of the app concept.
  • Recommendations on further improvement on the concept.

By asking these and many other questions, we got to identify the factors that would be critical to the success of the app.

How they will help the customer

Because of the gathered insights, the client could now reevaluate the purpose of the app. Instead of pumping great budgets into development, without really knowing whether it’d be successful or not, they could now make a substantiated decision whether to continue the development or not.

A diverse group collaborates around a laptop at a table, representing NAMSA's expertise on go-to-market strategy

Related Services That May Interest You

Group meeting around a table; focus on attentive expressions and casual attire, illustrating NAMSA's work on clinical study design.

Clinical Study Design

Person in suit presents data on a flip chart to a group in a bright conference room representing NAMSA's medical device and ivd market research services

Market Research

Pricing Research and Strategy

Let’s Talk About Your Project

Ask a question or request a meeting with a NAMSA expert to discuss your specific project. We will follow up as quickly as possible.

    By choosing to submit your information to contact NAMSA, you are providing NAMSA consent to process and store your information on the NAMSA Network. At any time, you can submit a request to withdraw your consent for the use of information provided by you. For additional information, please visit our Privacy Policy.