Medical device manufacturers must refine their engagement with hospital administrators to drive product success and profitability. Cost pressures and global standardization are reshaping procurement strategies, making deep insights into administrative decision-making more critical than ever.
Key Insights:
- Key Value Drivers for Hospitals: Placing patient experience at the center of care delivery, enhancing operational efficiency across departments, and actively managing costs associated with high-risk patient populations.
- What Administrators Need from Manufacturers: Access to robust data and analytics to inform decision-making, risk-share agreements that align financial incentives with clinical outcomes, and fixed-price contracts that enable predictable cost management.
- Strategic Takeaways: Hospitals are placing greater value on data-driven insights and cost control than on deep, resource-intensive collaborations. This shift suggests that simplified, low-touch partnerships that minimize complexity while delivering clear value, may be the most effective way for manufacturers to drive engagement and build lasting relationships.
Want to know more? Download our comprehensive Insights Report. Medical device manufacturers that adapt to these evolving priorities and structure their collaborations accordingly will gain a competitive edge in an increasingly complex healthcare landscape.
